Malcolm Wheeler-Nicholson (January 7, 1890 – September 20, 1960) was an American pulp magazine writer and entrepreneur who founded National Allied Publications, the company that would later become DC Comics. He is also credited as a pioneer in the comic book industry, having created the first comic book to feature original material rather than just reprints of newspaper comic strips.
Wheeler-Nicholson began his career as a writer and editor for a number of pulp magazines in the 1920s and 1930s. In 1934, he founded National Allied Publications and published the first issue of New Fun, which featured a mix of comic strips, humorous text pieces, and puzzles. The success of New Fun led Wheeler-Nicholson to launch additional titles, including Detective Comics, which introduced the character of Batman.
Despite his early success, Wheeler-Nicholson struggled financially and was forced to sell his company to a group of investors in 1937. The new owners formed DC Comics, and Wheeler-Nicholson was pushed out of the company. He continued to work as a writer and editor in the comic book industry, but never regained the success he had with National Allied Publications.
Wheeler-Nicholson died in 1960, but his contributions to the comic book industry have been recognized by scholars and fans alike. In 1999, he was posthumously inducted into the Will Eisner Comic Book Hall of Fame.
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